APB

Media and profiling program

Association of Professional Builders

"Elevate has the experience and the work ethic that provides transparency and a proactive approach to delivering great results for us as a business"

Russ Stephens - CoFounder
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The Results

73M

people reached through media channels

100+

online, print and broadcast coverage secured

3+

partnerships secured and managed

3

podcast seasons developed and facilitated

Problem

Prior to engaging with Elevate, the Association of Professional Builders (APB), had no existing media presence and looked to increase brand awareness as well as establish the company as a leader in the building industry for construction mentoring and coaching.

Solution

Elevate has established itself as a trusted advisor and an extension of the Association of Professional Builders’ team, executing successful brand awareness campaigns to position both the brand and co-founder, Russ Stephens as leaders and experts within the construction industry.

Result

Over the past 12-months, Elevate positioned Russ Stephens as the go-to spokesperson on building industry insights, where journalists now actively reach out to Russ for commentary on all things construction. As well as this, Elevate helped develop and facilitate APB’s podcast – Professional Builder Secrets.