MACFORCE Australia

Digital Marketing and Content program

Aqua Gardening

“Working with Elevate is a breeze. They are a communication partner that understands our business and have set up our marketing program to enable our strong growth trajectory. They make up the fabric of our team and will continue to do so into the future."

Anthony MacShane - CEO
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The Results

75%

increase in organic website traffic

20%

decrease in CPA across digital Seek advertising

300%

increase in database growth

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Problem

MACFORCE Australia was looking to develop a strong holistic marketing and communication strategy to develop and enhance their brand positioning in the construction, mining and civil sector.

Solution

Elevate Communication has ingrained itself as a trusted advisor and communication partner as an extension to MACFORCE Australia’s brand, deploying a holistic marketing and communication over a year. These activities including copywriting and brand messaging, communication documents for business development, PR and Media Relations, Website and CRM Migration, Collateral Design for Recruiting Expos, Award Submissions, Digital Content Marketing including email marketing, blogs and social media and copywriting for recruiting paid amplified advertising.

Result

Elevate has been a trusted advisor and communication partner for MACFORCE Australia involved in various digital, traditional marketing and communication initiatives throughout the year to support various campaign objectives and initiatives on a recruiting, stakeholder engagement and business development level.